« Best Times For Business Tweets -- Infographic | Main | Katie Paine's 3 Favorite Social Media Research Papers from IPRRC 2013 »

March 21, 2013

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451658a69e2017c37fbcf4c970b

Listed below are links to weblogs that reference Coca-Cola Discovers – and A Survey Confirms – That Social Media Doesn't Influence Purchases:

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

ed kishinevsky

I find that hard to believe.
that's like saying advertising doesn't work.
and yet people are consuming branded products.
the point of social media isn't about brands.
is about people. brands of course don't understand and invade and seep and ooze into every crevice known to man.

The comments to this entry are closed.

Get us every month as a free email newsletter:

  • Just type your address here and click GO
    For Email Marketing you can trust

New Every Morning at 7:30 am...

  • The Measurement Standard Daily Digest is an automatically compiled collection of public relations measurement-related posts from around the Web.

Great Minds on Measurement

  • Lawrence M. Krauss“I cannot stress often enough that what science is all about is not proving things to be true but proving them to be false.” --Lawrence M. Krauss

Become a Fan

Recent Blog Posts on Measurement