Crawl, Walk, Run, or Fly, but Keep Moving Toward Measurement Standards

Martin Luther King, Jr. said it first, and then Beth Kanter adapted it for networked nonprofit training workshops. Now here is Katie Paine's version that you can use to assess your progress toward adoption of public relations measurement and social media measurement standards:

Crawl, Walk, Run, or Fly, but Keep Moving Toward Standards

1. 5 Things You Should Do With the 7 Barcelona Principles of Public Relations Measurement

2. http://smmstandards.org

3. http://www.instituteforpr.org/researchstandards/

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Katie Delahaye Paine is Chairman, KDPaine & Partners, (a Salience Insight company), and Chief Marketing Officer of News Group International. KDP&P delivers custom research to measure brand image, public relationships, and engagement. Katie Paine is a dynamic and experienced speaker on public relations and social media measurement. Click here for the schedule of Katie’s upcoming speaking engagements. Katie and Beth Kanter are authors of the book “Measuring the Networked Nonprofit,” to be published this year by Wiley.

The Measurement Standard is a publication of KDPaine & Partners, a company that delivers custom research to measure brand image, public relationships, and engagement. Katie Paine, CEO of KDPaine & Partners, will be glad to talk with you about measurement for your organization.

 KDPaine & Partners' Facebook Page.