Here's your chance to learn about social media monitoring, management, and analysis software and companies from the point of view of what will do what you need to get done. What a concept. Run right over to Jay Baer's article "Clearing Clouds of Confusion – the 5 Categories of Social Media Software" at Convince & Convert:
"...I’ve organized 5 categories of social media software not based on company size, or pricing, or platform, or niftiness of logo, but based on your needs. The questions you need answered will (and should) guide you to the right type of software."
As a special bonus, there's even a fun quiz, "Whose Messaging Is This?" where you try to match the messaging to the software for 8 companies. --WTP
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“Do not believe in anything simply because you have heard it. Do not believe in anything simply because it is spoken and rumored by many… Do not believe in anything merely on the authority of your teachers and elders... But after observation and analysis, when you find that anything agrees with reason and is conducive to the good and benefit of one and all, then accept it and live up to it.”
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