In this short video from Ragan's PR Daily, NYTimes columnist David Pogue explains how—and how not—to pitch a story. Yeah, it's been out for a year, but it's good...
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March 14, 2012
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Great Minds on Measurement
“I cannot stress often enough that what science is all about is not proving things to be true but proving them to be false.” --Lawrence M. Krauss
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