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March 25, 2011


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Measurement program are not, I think these are all great questions that any company should be answering about themselves anyways. Great stuff as usual Katie.

Sheldon, community manager for Sysomos


The book is a great read--I wish it could somehow be required reading for marketers. Thanks for the in-depth info.

Ben Benjabutr

This guide is very practical and should be useful for every marketers.


I like the fact that it's explained step by step so it's very easy to follow.

table top freezer

Great book! Thanks for sharing this with us:)

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