I was recently privileged to be the keynote speaker at the Third Tuesday Measurement Matters conference in Toronto October 18th (#TTMM). I also spoke at Monitoring Social Media in Boston (#SMM10). Both were eye-popping in terms of the number of new tools being discussed.
Among my favorite is Traackr, a tool that uses a complex system of automation supplemented with human analysts to determine who is most influential in your specific market niche or category. (Here's a slide show.) While this is something the humans at KDPaine & Partners have been doing for years, the notion that someone else could make it easier for me is very intriguing.
Another cool tool for you metrics types is PostRank, a way people are now prioritizing their contacts and figuring out who is important and who isn’t. -- Katie Delahaye Paine
Katie Delahaye Paine is CEO of KDPaine & Partners, a company that delivers custom research to measure brand image, public relationships, and engagement. Katie Paine is a dynamic and experienced speaker on public relations and social media measurement. Click here for the schedule of Katie’s upcoming speaking engagements.
“Data will become the new soil in which our ideas will grow, and data whisperers will become the new messiahs.” 
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