KDPaine's PR Measurement Blog

Using social media for inspiration...

Each month in  The Measurement Standard,
we select a Measurement Maven -- someone who embraces the highest ideals of measurement -- and uses it for all the right reasons -- making better decisions, being more strategic, etc etc. We also elect a Measurement Menace -- someone who represents the worst in research and evaluation -- that does fake, bad or otherwise misleadind research -- or promotes AVEs.
So rather than sit around and wrack my brains (I'm getting lazy in my old age..) -- I figured I test the value of social media in coming up with suggestions.. so I posted a question in Facebook , and am including it here.. so please give me your thoughts..

A sign that you've been on the road too long

When I get home from a trip, I'll invariably find a bunch of conference badges in my stuff. I've taken to hanging them on my door. I realized this morning, I've been traveling WAYY too much:

An industry wake up call

Say what you like about it, but this Strumpette Post
raises some very good points about our industry. The question is, after reading it, can we really go back to work?

And we know where to get the data he/she needs!

I loved this post  by Avinash Kaushhik on Six Rules For Creating A Data Driven Boss!
especially since i just gave my "How to create a data-driven PR organization" and I know exactly where and how he/she can get the data..

My perspective on executing

Actually, I think in general that executions are bad, life is good. But Executing Social media  is okay by me.  . here's a  preview of what I'll be saying in Atlanta

A really great persepctive on measurement

Link: Value of anything is a matter of perception-

Got to love this headline

Thanks Julia, I couldn't have said it better myself: Survival online will require investment in measurement

Does this surprise anyone?

DLink: Influencers Wary of Fakes.

A potentially great case study

Tim Davies is trying out Beth Kanter's model for social media measurement to evaluate the effectiveness of a new EU program called Aiming High for Young People. You can read all about it here on Tim's Blog.

The Ethesists at PRSA

I was part  of the distinguished group at the PRSA New Media Ethics Panel,
Thanks to Steve Lubetkin for the instant photo. The topics were far ranging but apparently not meaty enough for Dean Kruckenberg who told Josh and me afterwards that it was the worst panel he'd heard. So I'm wondering, what could we have done better?