I came across a The Campbell Scoop,a great local blog written by my friend Scott. And if nothing else it's a great name, almost as good as the name of his company "Buzz on a budget." Now I also get my local newspaper on line. I glance at the headlines and delete it. I spent the better part of this morning on Scott's blog, and learned more about what's going on in my area than reading the paper every day for the last six months. That's the problem with traditional media (or for that matter traditional anything.) They cover what they can in the way they always have. They have rules and formats and processes that have been in place for years and changing them is nigh on impossible.
Scott writes about what he finds interesting, and since we have similar tastes, its interesting to me as well. But more importantly, he writes about it with a refreshing honesty. So yes, the business model for old fashioned media is broken, but to a large extent the fault lies with an inability to "think different" as Apple used to say.
I've often said that the best thing that ever happened to me was that when I sold my last company, I was prohibited from doing any of the same things the same way again. So I had to "think different." In essence, I had to completely reinvent my business. In doing so, I came up with ways to do exactly what we were doing before, but much faster, much more efficiently and at about a 40% cost savings. That's why upstarts win.