What we can learn from Cindy Sheehan

Whatever you feel about the war in Iraq, you can' t deny that Cindy Sheehan, the woman camped outside of Bush's ranch in Crawford Texas, is a brilliant PR strategist. It's the perfect way to create a perfect storm. Take a controversial topic and a photogenic heroine, who's son died in Iraq, add in about 100 bored reporters, annoyed at having to spend five weeks of their summer in Texas all competing with each other for new angles on old news and its a perfect recipe for a media frenzy. Which would you rather write about: How Bush wields a chain saw or Cindy Sheehan's plight is bringing more and more protesters to Crawford? Would you rather interview the same old White House spokespeople, or the colorful people who are gathering down the road? Forget meetings of the WTO,  Crawford in the Summertime should be a protester's idea of media relations heaven. Read more details in an excellent analysis in The Moderate Voice.