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Measuring the Networked Nonprofit

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  • For those who bear the burden of introducing me at a conference...
    Katie Delahaye Paine (twitter: KDPaine) is the CEO and founder of KDPaine & Partners LLC and author of, Measuring Public Relationships, the data-driven communicators guide to measuring success. She also writes the first blog and the first newsletters dedicated entirely to measurement and accountability. In the last two decades, she and her firm have listened to millions of conversations, analyzed thousands of articles, and asked hundreds of question in order to help her clients better understand their relationships with their constituencies. People talk, we listen..

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March 23, 2005

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Bob LeDrew

Welcome to the Blogosphere, Katie!

I couldn't agree more with your analysis of this situation. The feet of clay these companies are demonstrating are doing us all damage.

We all need to do what you've done and speak out publicly about this. Dick Edelman has made proposals on his blog that aren't perfect, but are a start, and there was a week of posting on this topic on a number of PR blogs in February.

But people of your stature need to keep speaking out and in as high-profile a venue as you can find on this.

BLeD.

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Measure What Matters

  • “A tremendously good book… it’s a treasure... An absolute doozy of a read.”
    -- reviewer Bob LaDrew, FIR

    Katie Delahaye Paine's great little book Measure What Matters shows organizations of all sizes how to evaluate and improve their public relations and social media efforts. Order Measure What Matters now.

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